Internationalization of the higher education system through the Bologna Process
in German’s media and communication studies is on progress; all higher education
institutions were chosen as the samples in this research had the same opinion that
international student’s mobility in term of the Bologna Process was the most important
variable to create international cooperation with other universities. Providing more
courses in English also became their main concern to attract international students
come their academic life. The implementation of the new curricula model, bachelor and
masters, was considered more transparent and clearer in the structure and content
than the Diplom and Magister models. Nevertheless, the compatible and comparable
qualification principle of bachelor and masters structure brought also dilemma that some
of the content of media and communication studies had to be adjusted considering the
workload and study period that is different from the old curricula systems. The bachelor
and masters structure caused apprehension that the bachelor graduates would prefer
to work in industries than return to campus to pursue higher degree.
This research was based on content analysis of curricula documents and interview
transcription of some representative of HEI in media and communication studies