Social system and cultural capital of the traditional
community take significant parts on the way of how
people utilize their surrounding environment, including
their houses. Mutual interaction and support between
physical setting and sociocultural values will also have an
effect on the environment to exist. Brayut Village puts
emphasis on tourist attractions based on prospective
natural and local cultural heritage. This paper explores the
roles of social and cultural way of the community life of
Brayut Tourism Village, Yogyakarta, Indonesia, in
attempting new alternative schemes to conserve the
cultural heritage of local traditional houses as tourism
assets. The methods of data gathering are direct observation
and depth interviews for the purpose of obtaining
their social–cultural potentials. The initial findings show
that the social lifestyle such as the Javanese principle of
‘gotong royong’ among society and cultural values such
as family inherited system play important roles in the
conservation scheme of local traditional houses in Brayut
Tourism Village, in order to adapt the changes due to
tourism needs and threats.