This research is aimed at finding out the effects of the use of social media
on academic performance of students at UAJY. The respondents of this research
are students at Faculty Economy UAJY and a questionnaire was used to collect the
data for this research. According to this research, found that students at UAJY
become the users of multiple social networking sites, the most subscribed in order
are line, and then Instagram, followed by WhatsApp, Facebook, Twitter, YouTube,
Snapchat and Google+. Time spent with social media found to have no negative
influence on students’ academic performance but others dimension such as
experience with social media and satisfaction with social media found to negatively
influence on students’ academic performance.