The purpose of the research is gain understanding about the bussiness
process and obstacle and opportunity of Indonesia tuna fishery in Japanese market
regarding the regulation that has been made by Indonesian Ministry of Fisheries
and Affairs The questions in interview process was designed based on phenomenon
in Indonesia, especially about illegal fishing that recently happened in Indonesia.
The participants for this study are some exporters that do export to Japanese market,
the fowarder that handle Japanese market, and Indonesia decision maker. The
method that used in this study is qualitative research and triangulation source to
analysis.
The study show that the participants agree with the same perceptions about
the essential of Indonesia tuna fishery in Japan market and illegal fishing become
one of the most difficult obstacle in tuna fishery business, is the regulation of IUU.
But there is opportunity from bilateral relationship between Japan and Indonesia for
the entities in tuna export industry. Based on regulation that Susi Pudjiastusti made
due to illegal fishing (IUU) in Indonesia, some of exporters have problems in the
business process even the availablity of fishes are increased.
The other results are the price of Indonesian tuna in International market is
increase. For the exporters, Japanese market is a potential market for present day
and for long term due to Japanesse habit to consume “sashimi” and they need tuna
supply from Internasional market.